Content Calendar
25 items · 1 published · 1 drafts
Instagram
12
0 published
Email
7
0 published
PR
2
1 published
Pinterest
1
0 published
SEO
1
0 published
Peerspace
1
0 published
Website
1
0 published
February 2026
PR
Done
02-15
25th Anniversary Press Kit
Comprehensive press pitch package — 25 years of JLF
March 2026
PR
Planned
03-01
25th anniversary feature pitch
Pitch to Chicago Magazine, Dwell, Architectural Digest
SEO
Planned
03-10
Google Business Profile post
GBP update post with shop photos and service description
Email
Draft
03-15
Newsletter #1 — Reintroduction
First newsletter. Shop update, Belden Woodshop preview, 25th anniversary
Instagram
Planned
03-15
Kadlec project reveal
Photo series of completed Steinberg built-ins after install
Instagram
Planned
03-20
Process video — joinery close-ups
Short-form video of hand-cut dovetails or mortise & tenon
April 2026
Instagram
Planned
04-01
Workshop announcement post
Announce first Belden Woodshop class dates
Instagram
Planned
04-10
Studio tour reel
Walking tour of Belden Ave studio — machines, wood storage, bench area
Email
Planned
04-15
Newsletter #2 — Workshop Series
Workshop details, registration info, what to expect
Instagram
Planned
04-20
Offcut product drop
New Offcut pieces from recent production scraps
May 2026
Instagram
Planned
05-01
Behind the scenes — finish work
Finishing process: sanding, oil application, final result
Email
Planned
05-15
Newsletter #3 — Project Spotlight
Deep dive on a recent project with process photos
Instagram
Planned
05-15
Guest instructor announcement
Announce first guest workshop instructor
June 2026
Instagram
Planned
06-01
Maker market post
Promo for upcoming maker market event at Belden
Email
Planned
06-15
Wood species guide
Educational content — guide to common furniture woods
August 2026
Instagram
Planned
08-01
Summer workshop series recap
Photos and testimonials from summer workshop participants
October 2026
Email
Planned
10-15
Holiday open house save-the-date
Early announcement for December holiday open house event
November 2026
Email
Planned
11-15
Newsletter #4 — Year in Review
2026 highlights, classes recap, holiday preview
Instagram
Planned
11-20
Holiday open house promo
Event details, preview of available pieces, RSVP info
December 2026
Email
Planned
12-20
End of year thank you
Holiday message to clients and subscribers
Instagram
Planned
12-28
New year teaser — 2027
Preview of 2027 plans — new classes, projects, events
Unscheduled
Pinterest
Not Started
Pinterest board launch
Initial boards: completed projects, process shots, wood species
Peerspace
Not Started
Peerspace photo update
New styled photos of front space for listing
Website
Not Started
Portfolio update — 2026 projects
Add 2026 completed projects to portfolio pages
Instagram
Planned
Press clipping share
Share any press coverage from 25th anniversary pitches